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Showing posts with label American consumer. Show all posts
Showing posts with label American consumer. Show all posts

Thursday, May 26, 2011

Google unveils phone that can be swiped as a credit card

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Daily Mail

Google unveiled an app today that allows users to pay for goods with their mobile phones.

In future customers will be able to pay just by waving their phone's screens across a terminal reader thanks to Google Wallet, the smartphone application.

Unveiled in New York the app, which will launch this summer, signals the start of what Google calls the age of mobile and local, know simply as 'MoLo'.

The project is designed in conjunction with MasterCard and Citibank, and so far the likes of Macy's, American Eagle Outfitters, Subway, Walgreens and a host of other brands have signed up to the scheme.

Using Near Field Communication technology, the app will allow users to purchase goods. The payments will then be sent to the merchants who may choose to provide shopping incentives for the consumer.

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Saturday, April 23, 2011

Irrational Consumerism (or The Few Companies Who Feed the World)

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Vigilant Citizen

Not many people realize that most of the processed foods available on the market, whether it be in groceries or fast-food chains, all come from the same few companies.  Even less people realize that those companies are major actors in elite organizations who decide health, social and economic policies around the world. We’ll look at these companies who feed the world, their many brands and the tactics they undertake to make people crave their products

If one were to carefully study the labels on packaged products in an average grocery store, one would probably notice that the same company names appear repeatedly: Nestlé, Kraft, General Mills and a few others. Many brands offering good ol’ fashioned homemade or all-natural/organic foods are nothing more than subsidiaries of these few world-wide mega-companies. The major difference between the main brand and the subsidiaries is packaging and advertising, which are targeted to reach different markets. In order to preserve the carefully crafted image surrounding a product, connections to the mother company are often conveniently hidden. Imagine an advertisement for bottled water going like this: “Drink pure, clear, refreshing Aquafina water, bottled with care from remote natural sources in the Himalayas … BROUGHT TO YOU BY PEPSICO, THE MAKER OF TACO BELL AND CHEETOS MIGHTY ZINGERS!” That would probably spoil the healthy, natural image they are trying to create for the product.

Monday, November 1, 2010

Incomes Fall, Consumer Spending Weakest in 3 Months

Activist Post

Only a few days after the U.S. government reported that the economy expanded 2% in the third quarter on consumer spending, where they claimed that, "Household purchases, about 70 percent of the economy, rose at a 2.6 percent pace, the best quarter of the recovery that began in June 2009," a new conflicting report says otherwise.

A new report in the Associated Press titledSeptember consumer spending weak while incomes dip seems to directly contradict last weeks uplifting news:
Americans slowed their spending in September to the weakest pace in three months and their incomes fell for the first time in 14 months.
The Commerce Department says personal spending rose at an annual rate of 0.2 percent in September. That's below the 0.5 percent gains recorded in July and August. Incomes actually fell 0.1 percent in September, following a 0.4 percent rise in August that had been pushed higher by the return of extended unemployment benefits.
The weak growth in spending and incomes underscored how fragile the economy remains. Consumers facing high unemployment remain reluctant to spend.
With incomes falling for the first time in 14 months, consumer confidence has fallen to its 2010 lows. The Reuters/University of Michigan index of consumer sentiment fell to 67.7 from 68.2 last month.

Reuters Consumer Confidence Index
These conflicting stories, both derived from the same Commerce Department data, clearly shows a desperate attempt to massage the numbers as favorably as possible.  Meanwhile the bottom continues to fall out of the main street economy as Income inequality in America is at the highest level since the Census Bureau began tracking household income data in 1967, according to Reuters.  It must be election season to have such neurotic headlines.


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